It's Not About Pretty

Because you know you are. Newest beanie in the “Girl is NOT a 4 Letter Word” apparel collection. Rad as F**ck. Special edition & Limited Supply. Available HERE  

Photos: Ian Logan   They are here and ready to ship this week – just in time for the holiday’s! The full line of  “Girl is NOT a 4 Letter Word”   tee’s, tank tops, trucker hats, and the NEW beanies – in 3 designs and 3 different color ways! I’m also really excited that we have the classic “Girl is NOT a 4 Letter Word” , super soft tee back in stock (it’s sold out twice now!)  It’s so super soft that it’s the first thing people comment on when they slip it on. Nothing else like it! And have I mentioned that the new beanies are to die for?!  Yep. Slouchy, soft, warm, and fully rad.  Take your pick  -“Pretty Radical”, Girl is NOT a 4 Letter Word, or $kate Couture. Check it all out via our ONLINE STORE – we ship via EXPRESS MAIL so you get it FAST!  ** Please Note: Limited Supply Available – and they are going fast** To see all the styles & color ways now available, or to place an order – click HERE

  Not sure how I feel about these “dead fish” shoes from Guiseppe Zanotti… I keep flip flopping back and forth (no pun intended) But if you feel that they are a must (starting at $950) you can get a pair HERE

Photos: Jody Packniuk The perfect blend of slouchy sportswear but cool enough to wear out. Hard to find, yet First Base does it extremely well. Just bummed it’s only sold in Australia.

Photos: Ian Logan I have been waiting excitedly to be able to talk about this project for the past few months now. So  frigging honored to be part of the PUMA “XLV Stories of the Puma Suede” book which was done by Puma and Acclaim Magazine to celebrate the 45th anniversary of the Puma Suede. When this HUGE book arrived I was stunned – biggest “sneaker”  box I have ever seen – the presentation (see photos above) was truly amazing on every level – nothing could have prepared me for this! The book is a limited edition – only 2,000 copies were made and the rad Sapphire shoes they sent me as a gift, are even rarer – only 450 total in the world. And this may freak some of you sneaker collectors out, but I think I may just have to wear them – they are too damn cool not to! Made in Japan with the Sapphire name on the side = cool for sure, but  I am really loving the color! OK, back to the book, it contains stories from 45 influencers and their personal realtionship with the Puma Suede . I