Lifestyle Looks for Kaiser Permanente

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Client: Kaiser Permanente / Photos: Siri Berting / Stylist: Cindy Whitehead

It was an awesome way to end 2014, a jam packed lifestyle shoot with photographer Siri Berting for the 2015 re-branding of Medicare, for Kaiser Permanente.  The shoot showed baby boomers enjoying all aspects of their lives so I got to pull a wide range of looks – everything from art gallery scenario’s  to basketball, and everything in between. About 8 racks of clothes in total.  Really a lot of fun and a challenge to pull so many head to toe spring looks together during Christmas rush at the shopping malls. But not nearly as much of a challenge as it was for Siri and her team to make it look like Spring/Summer during one of the rainiest days of the year, but the final images turned out great thanks to an amazing team of people!

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